About Adopter

Learn more about our values, expertise, and mission to combat climate change through ethical, impactful marketing.

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who are we?

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Adopter is the digital marketing company for the adoption of emerging green technologies. 

Our clients range from startups to scaling businesses, incubators, and international organisations inventing green technologies and forging new green tech markets. We help them frame their messaging and grow their online presence to reach the customers, investors and employees they need to scale.

We believe that if green technologies are adopted, they can help save the world from climate change and ecosystem collapse. Adopter was founded to ensure this happens in time.
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our values

Adopter team members engaged in a collaborative climate tech marketing discussion in a bright modern office setting

Curiosity

Our team is passionate about understanding new ideas. Continuous learning and expertise honing are central to the work we do. 

Sustainability & ethical growth

We strive to centre ethics and sustainability in our growth and development by reducing our environmental impact where possible. 

Working with real climate change solutions

We only work with companies we genuinely believe are helping to tackle the climate crisis. No greenwashing tolerated.
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More than 'just' a marketing company.

We see Adopter as the go-to partner for visionaries and innovators with breakthrough green technologies. 

But we are also more than that. In addition to supporting you on your scaling journey, we are determined to participate in developing and sharing groundbreaking solutions. 

Alongside organisations like The Nelson Mandela School of Public Governance, IUCN, and The Royal Foundation/Earthshot Prize, Adopter is a knowledge partner to the Taskforce on Nature Markets - an international group shaping a new generation of nature markets that deliver nature-positive and equitable outcomes. Our support for green innovation continues at the grassroots level. We work with organisations like ConceptionX, Cultivate Accelerator, and Barclays Eagle Labs by providing entrepreneurs with workshops, training, and mentoring at the start of their business journeys.
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logo of B Corp
In July 2022, Adopter received a B Corp Pending status. This also meant that we became the first company in County Durham to be listed in the B-Corp Directory. A few months later, in April 2023, we officially became a Certified B Corporation. The B-Corp certification process requires rigorous checks of all aspects of the business, from ethical governance, transparency, and customer service to our environmental and social impact. We are proud to be a part of the movement that strives to create an inclusive, equitable, and regenerative economy.
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our team

Professional headshot of Katherine Keddie, Co-Founder of Adopter climate tech marketing agency

Katherine
Keddie

Co-Founder

Professional headshot of Matt Jaworski, Co-Founder of Adopter climate tech marketing agency, wearing a dark zip-up sweater

Matt
Jaworski

Co-Founder

Professional headshot of Tim Carney, Account Manager at Adopter green tech marketing agency

Tim
Carney

Account Manager

Professional headshot of Acacia Henry, Account Manager at Adopter climate tech marketing agency, wearing a dark top with gold necklace

Acacia
Henry

Account Manager

Helena
Tagg

Founder Associate

Professional headshot of Helena Tagg, Founder Associate at Adopter sustainable marketing agency

Rebecca
Wilson

Junior Graphic Designer

Professional headshot of Rebecca Wilson, Junior Graphic Designer at Adopter climate tech marketing agency, smiling outdoors

Jeremiasz
Ojrzynski

Independent Lead Designer

Professional headshot of Jeremiasz Ojrzynski, Independent Lead Designer at Adopter green technology marketing agency

Place
for you!

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our sustainability

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As a company, we are constantly working to ensure sustainability is at the heart of Adopter’s growth. In April 2023, Adopter became B Corp certified, becoming one of just three marketing companies that have received B Corp status in the North East. Adopter is also a signatory to Tech Zero and SME Climate Hub.
Get in touch for a no pressure chat!
Visit our ESG page!

Get in touch!

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Do you need marketing support to help communicate your green tech solution, kickstart your social media or improve your website?
Fill the form below for a free initial consultation:
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Frequently asked questions

What drives Adopter’s mission?
Who does Adopter work with?
What makes Adopter different from other marketing agencies?
What impact has Adopter had so far?
Who is Adopter?
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Company registration No. 13357620 | Adopter Ltd, Salvus House, Aykley Heads, Durham DH1 5TS | contact@adopter.net

VAT: GB433179106

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